Monday, May 18, 2009

Blogger In The Beltway!

Just a quick note that I'm covering National Small Business Week for bMighty.com. Extremely rewarding to step out from behind the laptop and meet the people who I write about and who help me get in touch with those people in the first place!

Pre-show I spoke with IBM's Matt Friedman, who's participating in a town hall meeting about successful strategies during a down economy. A former small business owner, himself, Friedman had great insights re: how to build a brand during a down economy, why social media marketing alone isn't enough to build your brand, and why your top-paying customers aren't necessarily your most profitable. More here.